Tea consumption prediction in 2022
Tea is an aromatic and super delicious beverage. It is made by infusing dried and crushed Camellia Sinensis leaves in boiling water. Globally, India produces more tea than China. In 2016, nearly a fifth of the world’s consumption of beverages came from this country. Additionally, consumers’ preference for premium and packaged tea brands is providing a boost to market growth. North India is and has been the leading region for the Tea industry in India. It accounts for almost three-fourths of the industry. West Bengal and Assam are the two major tea-producing states in the nation. There is no doubt that tea is one of the most popular beverages in India, as 6.3 billion kilograms are consumed every year.
Predictions for 2022
Since Covid 19, consumers have become very aware of the health benefits of herbal and green tea. Therefore, the changing tastes and preferences of consumers, and the introduction of healthier ingredients by different market players are all contributing to the growth of the tea market. The Asia-Pacific region expects growth in the green tea market since it is readily available and contributes to health.
Another factor fuelling growth is millennials. Lately, they have increased their tea consumption levels. The growing urban young population who are entering middle age are prepared to pay for premium tea products. These changes have the potential to develop into stronger and longer trends.
Due to the presence of various regional and national players, the tea market in Asia-Pacific is fragmented and competitive. Expansions, mergers, acquisitions, and new product developments, all will be future strategic approaches adopted by leading brands to boost their overall presence.
As far as India’s tea market is concerned, we expect the market to exhibit a CAGR of 4.7% from 2022 to 2027. We will be seeing a growth in cafes and lounges that will be serving a variety of beverages including tea. Not to forget that the online medium has been proved to be a great catalyst for increased consumption of tea.
Types of tea in demand(2022)
Let’s have a look at various tea types that are in demand:
Black tea:
Assam’s black tea is getting love from all over the globe. Therefore, it is readily available in your local “kirana store” and online. Buy Assam tea from Halmari Tea as they are the leading producer and the oldest one too.
Green Tea:
Ever since the pandemic hindered our lives, green tea gained popularity. Earlier it was consumed for just weight loss purposes, and now the product is also consumed for its other shining health benefits. Rather than buying tea bags, it is better to buy loose leaves as they are more beneficial. To find the best green tea, simply order green tea online India from Halmari Tea’s website. They have been in this industry for the past 100 years and will only provide you with the best.
White Tea:
This tea is extremely gentle, mellow and not very overpowering to one’s senses. This also contains lower levels of caffeine content and can be consumed at any time of the day. The most exquisite white tea online India is found in the regions of Halmari Tea Estate.
Oolong Tea:
Oolong tea is rich in antioxidants. These nutrients are much needed in current times where our health is constantly at stake.
Over the years, the concept of tea and related health benefits have become more and more prominent in the modern tribe. People are now more conscious of their drinking habits and prefer organic delicacies rather than synthetic ones. As a result, the Halmari Tea Estate has become the ultimate destination for tea lovers globally. To have the best for yourself and your family, you should buy Assam tea online from Halmari Tea Estate’s official website. Also, they have a wide range of masala chai, oolong tea, white tea, and orthodox blend to choose from.
